HP scored top marks in the latest version of Greenpeace’s Guide to Greener Electronics, followed by computer maker Dell. The Guide ranks 15 companies across three areas; Energy, Greener Products and Sustainable Operations. For the first time, it also sets criteria challenging companies to reduce their carbon footprint in manufacturing as well as their supply chain and through to the end-of-life phase of company products.
The latest version of the guide also features new criteria for the sourcing of paper, conflict minerals and product life cycle.
“After many of the world’s leading electronics companies rose to the challenge of phasing out the worst hazardous substances, we are now challenging them to improve their sourcing of minerals and better managing the energy use throughout the supply chain”, said Greenpeace International campaigner Tom Dowdall.
“Right now, HP takes the top spot because it is scoring strongly by measuring and reducing carbon emissions from its supply chain, reducing its own emissions and advocating for strong climate legislation. However all companies we included in the Guide have an opportunity to show more leadership in reducing their climate impact”, Dowdall added.
Computer manufacturer Dell takes second position in the Guide after jumping from tenth position in the previous version. Dell scores well for having the most ambitious climate target, with plans to reduce its emissions by 40 percent by 2020, and a strong policy on sustainable paper sourcing.
The new criteria added to this edition of the Guide are based on the creation of truly sustainable electronics industry, Greenpeace said, and include a holistic examination of key supply chain issues.
Blackberry manufacturer Research in Motion (RIM) is ranked for the first time and scored well on conflict minerals and sustainable paper policy. But the company ranked bottom of the table because it needs to improve reporting and disclosure of its environmental performance, Greenpeace said.
Bart King is a PR consultant and principal at Cleantech Communications, and regular contributor to Sustainable Life Media